5 fashion shops for her in Hamburg

1) Wie es Euch Gefällt

Nina Wirtz’s little boutique is a safe bet if you haven’t got ‘the one’ in the bag by the end of a long Saturday’s shopping. You’ll find hand-picked fashions and accessories with local and Scandinavian roots here. Don’t forget to look at the illustrations by Nina’s friend Andreas Klammt, a design classic in Hamburg.

shoes and accessories at Wie es Euch Gefällt store

2) Vau

Vanessa Ibing’s concept store at Eppendorfer Baum is like a big, walk-in wardrobe. Any woman would love to put castors under it and wheel it home. And while she’s browsing through fashions by Acne, Drykorn and House of Dagmar, top model Toni Garrn sometimes comes in and searches too.

women shopping at Vau store Hamburg

3) Mili

In 2013, Icelander by birth Sara Bjarnadóttir, together with her mother Frida, opened the MILI store in Eppendorf. The curating family focusses on Scandinavia, the design north of Europe, and particularly on up-and-coming talents. Selections feature clothing and jewellery designers such as Ganni, Wood Wood, Designers Remix and Stine Goya.

clothing and white and black dress in Mili store Hamburg

4) Purple Pink

There’s one thing that purple pink on Weidenallee is not: purple pink to the exclusion of all else. It’s more of a variegated mix, and the styles are beautifully unconventional. There’s fashion from Samsøe & Samsøe and Won Hundred, but also classics like Dr. Martens casuals in limited editions.

shoes and other accessories from Purple Pink Hamburg

5) glore

There’s a pink ladder at glore. Proprietor Wiebke Hövelmeyer always climbs it when customers ask for special sizes of trousers. SPIEGEL Magazine described glore as the ‘temple of stylish sustainability’. It carries only fair trade labels and ecologically sustainable articles with ethical standards – slow fashion.

interior of women's clothing store Glore

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